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Trade mark Enigma® is the constant participant of exhibitions-festivals of the fashionable clothes spent as in territory of Ukraine, and abroad.
If to speak about production it is necessary to notice, that it is carried out on the high-quality equipment from leading German and Korean firms of manufacturers. In itself manufacture is rather mobile that not presumed by large manufacturers of similar production. So, for example, it is possible to issue the order as on rather small consignment of goods (30-40 units), and on larger party (some hundreds units).
Technological process is accompanied by careful quality assurance of made production. Each product passes four (!) stages of quality assurance:
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1. At раскрое; |
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2. At model assemblage; |
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3. At packing; |
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4. Final quality assurance of made production. |
Also it is necessary to mention experimental manufacture. As a rule, process of creation of serial model the following: at first the author's product passes an exhibition, then the pilot lot of production which extends among wholesale buyers is made. Then responses about the given product (about its quality, about a consumer demand, etc. gather.). In case of positive reaction of the market to experimental samples, product manufacture becomes "on a stream".
Marketing strategy of trade mark Enigma® is calculated on a wide range of the enterprises of retail trade and the private businessmen focused on increase of sales and expansion of assortment at the expense of stylish and qualitative domestic products. Whether it be the owner of specialised salon of lady's wear, or the director for purchases of a supermarket with section of the goods of a corresponding profile, or the businessman trading in minishop - for everyone the offer which corresponds to strategy and possibilities of that or other business is prepared.
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